Wordfetti Your Words

by | 18 Apr 2021

“Think, write and convert like a copywriter (even if you’re a non-writer” Anita Siek

Anita Siek is the founder of Wordfetti. A brand DNA power-house that helps brands who “don’t do normal”, standout through the power of consumer psychology, design thinking and words. An ex-lawyer who was reluctance to leave her day job, Anita started Wordfetti as side-hustle. It was a way for her to pursue her love of words and quickly turned into a full-time gig.

Anita also happens to be a sought-after branding guru and her online program Wordfetti Your Words (WYW) is about to kick off again. I’m lucky enough to have done WYW and thought I would review here for anyone interested in jumping on board this round.


First things first…

This is not your normal run of the mill, take all my money and deliver very little course. I don’t know about you, but I’m always being distracted by the sparkles and promises of a new course that will teach me that one thing I’m missing – that one thing that will give me the edge in business. I’m usually disappointed. Either the content is lacking, or there’s no substance in the never-ending content, or worse, I cannot bring myself to finish it. Sound familiar?

I’ve been following Anita for years. I liked the fun way she approached business, but more than that, as a fellow copywriter, I kind of wanted to emulate her success. She truely is one of the sought-after brand strategists, content and copy creators in the biz and I wanted to be just like her!

When the WYW course popped up on my Insta feed I was all in – well it took a little more convincing than that to be honest – but spoiler alert, I did the course and I loved it.


Content. Content. Content.

This course promises a LOT but it delivers. Anita teaches Wordfetti’s go-to framework and system for clear and consistent communication and messaging. You’ll take a deep dive, focus in on your brand and create a brand-bible that you will be a game changer!

There are six modules, a 75 page workbook, 5 live mentoring sessions, free templates, access to Anita’s masterclasses and speaking vault and an accountability group if that’s your thing. There’s also a bunch of bonus extras like the Captions that Sell program, a 29 page brand DNA Canva template, 110 Instagram Caption templates and Wordfetti’s Instagram Content Formula.

Buy it now or join Anita’s masterclass.

If you’re interested in doing a course that will help you rethink your business and create an indepth branding strategy then absolultey consider jumping on board and doing this course. As a copywriter and content creator my business and my clients have absolutely benefited from WYW.

Get the course here. If you’d prefer to learn more about it, jump over and do Anita’s masterclass 5 Secrets to Stand Out and Sell through Psychology and Words here.

Full disclosure, I am an affiliate for this course but I know it works and cannot recommend it enough.

I’ve also just guested on Brandfetti, Anita’s podcast where we take a deeper dive into the course and what I got out of it. We also talk about the finance side of business and exactly how to work out what to charge your clients. Have a listen here.


Hi, I’m Justine – I’m so happy to find you here. The Flossi Creative blog is a resource for the dreamers, doers and career crusaders. Enjoy!

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